NBA FIT is the league's global comprehensive health and wellness program that encourages physical activity and healthy living for children and families through programs and events. As the two-week program aims to educate individuals and families on the physical, mental and emotional benefits of healthy living, as well as motivating and inspiring kids and adults to live healthier lives through a variety of events and activities.
NBA FIT Philippines 2011 is fully endorsed by the Philippines Department of Health (DOH) and will feature Filipino-American Miami Heat head coach Erik Spoelstra, who led his team to the NBA Finals this season. Spoelstra, an NBA FIT team member and NBA Ambassador of the
, will be assisted by some of his Heat coaching staff, as well as local health and wellness experts and celebrities. Philippines
NBA FIT programming will include the following elements during the two week event:
NBA FIT Clinics – Held at grade schools, high schools, universities, and shopping malls, these interactive health seminars will focus on three keys to a healthier lifestyle — regular physical activity, better daily nutrition, and smart personal health choices. Fans can take part in various health tests, enjoy healthy cooking demonstrations from celebrity chefs and take part in the NBA FIT Challenge, a timed fitness obstacle course with chances to win great NBA prizes. Participants with the best times from the tour will be eligible to participate in the grand finale of the NBA FIT Clinics at the SM Mall of Asia Music Hall on August 6th, 2011. The NBA has set a goal for 10,000 fans to make their own commitment to healthy living by signing an NBA FIT Pledge.
NBA FIT Development Camp – Spoelstra and Heat assistant coaches David Fizdale and Chad Kammerer, will lead a basketball camp for the Energen Philippine Under-16 National Team, which is currently preparing for the FIBA-Asia Under-16 Championships in October. The camp will be hosted by the
at the world-famous Araneta Coliseum on August 5, 2011. Gatorade will conduct advanced hydration “sweat tests” that can help educate and prepare the participants for future competitions. Spoelstra will also lead a coaching clinic for coaches from the Basketball Federation of the Araneta Center and from National Capital Region high schools and colleges, who will also be invited to observe the camp. Philippines
Celebrity NBA FIT Challenge – Following the NBA FIT Development Camp, 16 celebrities from the entertainment and sports world will be divided into four teams to see who can complete the NBA FIT Challenge in the quickest possible time. The winning team will win autographed prizes for their favorite charity.
NBA FIT Fun Run presented by Air21 – The second annual NBA FIT fun run, co-organized by the NBA and RunRio, the premier race organizer in the
Philippines, will be held on August 7, 2011 at the . Approximately 6,000 runners are expected to participate in the run. Distances include 3K, 5K, 10K and the newly added 21K. For registration details, log on to RunRio.com. Fort Bonifacio Global City